As per the report, the letter which Apple sent reads, “Through investigation, Apple has obtained relevant evidence about your unauthorised disclosure of Apple’s unreleased and rumoured products.”
Apple further told the leaker, “Your intentional infringement is specifically manifested as: publishing unpublished information about Apple’s new products through social media platforms, including but not limited to the design and performance of these new products.”
Two other known leakers from China were warned of legal action by Apple in June if they didn’t stop revealing details of future products.
Why Apple is ‘angry’ over leaks
Apple is one of the few brands who enjoys maintaining secrecy about its products. The leakers thrive on this as even a leak about a colour of an Apple product can drive traffic or get them recognition. There are brands who are rumoured to indirectly end up leaking information to create a buzz about their products. Apple hasn’t been able to stop leaks about its products but has been cracking hard on them. It has been suggested that Apple is deliberately trying to leak misinformation about products to find out who’s behind these leaks. As we said, Apple is a brand that thrives on the anticipation and has built a certain hype machine about its products. The leaks tend to spoil that hype and perhaps that’s why the Cupertino-based tech giant is cracking hard on leakers.